Quantcast

Posts Tagged ‘BetterTV’

Behind-The-Scenes Spic-And-Span

My latest Better TV segment, in which I talk Better Homes & Gardens Best New Product Winners and straighten up the studio…all while wearing a cocktail dress. Of course.



You Might Also Like:


Off To The Studio!

Shooting a series on parenting at BetterTV today. Pretty psyched about that…and about my new hat (Eugenia Kim at Anthro).



You Might Also Like:


Citrus Splash

Citrus hues can be tough.

(more…)



You Might Also Like:


DIGS / Meg Allan Cole Crafts Collaboration

Such a fun day yesterday: I shot a Mother’s Day collaboration between DIGS and master craftress Meg Allan Cole at the BetterTV studios (not for BetterTV, just at the very pretty studio, which you can see behind us).

Wait until you see what she helped me whip up (I’ll post the video next week): it’s not only adorable, it’s my-kinda-easy (by which I mean actually easy, not ‘oh, anyone can totally make one of these…if they happen to have a fully-stocked crafting closet and a mean whipstitch’ easy).

Some of my favorite MAC projects:

DIY Paper-Cut Lamp

DIY Atomic Age Clock

DIY Mushroom Stools



You Might Also Like:


Exciting News! / ‘Jordan In The House’ To Launch On YouTube Digs Channel

Awhile back, I shot a pilot for a decorating/entertaining show produced by Meredith (BetterTV’s parent company) called “Jordan In The House.”

And now…

it’s been sold!

YouTube has ordered 20 episodes of JITH as part of the rollout of their new original-content channels – we’ll start shooting in a couple of months. Additional Meredith-produced content on the Digs Channel (the one that JITH will air on) includes shows about home makeovers, celebrity backyards, and the female answer to Man Caves.

Other channels will be produced by media outlets including Hearst, The Onion, The Wall Street Journal, and Time Inc., and will include content on everything from health and wellness to style and beauty. And YouTube’s partners in the venture also include the likes of Madonna, Ashton, and Jay-Z. So that’s pretty awesome.

Read the full Ad Age article here, and read the NY Post article here.

So excited.

So nervous.

Mostly excited.

More details to come.

Eek!



You Might Also Like:


BetterTV / Tips For Small Dogs

Tips For Small Dogs from Jordan Reid on Vimeo.

The Mighty Dog segments we shot last February are out, and above is an in-studio segment featuring pet expert Jenn Fadel with some tips on caring for your small dog. For more from the series, including entry rules for the Mighty Dog Big Guys, Small Dogs contest, click here.



You Might Also Like:


In-Studio Segment with Jenn Fadal

I spent this morning shooting an in-studio segment with pet expert Jenn Fadal (and Ida the Adorable Beagle). She had tons of fantastic tips on everything from nutrition to exercise to choosing the right dog for your lifestyle – I’ll be sure to post the segment here once it airs so you can listen for yourself.

This was my first time hosting an in-studio interview (as opposed to working in a studio by myself, as I did for the Betty Crocker segments, or hosting on-site interviews, which are a bit more informal), so it was a little different…and very exciting for me.

Here’s how it works: see that little clock reading “3″? It counts down to one, and then I’m up: first I thank the host, and then I move into the segment, delivering an intro to that camera you see on the right. From then on I chat directly with the guest until it’s time for my outro, which I deliver back into that camera.

In a fun little coincidence, I ran into Top Chef contestant and author of Pretty Delicious Candice Kumai (whom you may remember from my Raspberry Oat Loaf Cake post) in the hallway, waiting to appear in a segment on At-Home Girls’ Brunches. I told her that her recipe came out beautifully :) .

And as a quick aside, I just have to show you the cake stands that Candice was using for her segment. I own a Jadeite cake stand exactly like the one on the left, which I picked up in a vintage store in Ohio last Thanksgiving. But as it turns out, you don’t need to drive for ten hours to buy them: Fishs Eddy sells exact replicas in tons of different colors (dying over the pale pink).



You Might Also Like: